Why do so many new products fail in the marketplace?
How can you make sure that doesn’t happen to yours?
There are many reasons for new product failure. However, mistakes made early on at the design stage are preventable. Understanding the interdependencies between materials, processes, and costs before you go to production can help you make smart decisions and avoid major missteps.
Designing Consumer Products for Manufacturability shows you how to avoid problems with new products that involve polymers and dissimilar material joining. Get the insight you need shorten process development time and successfully deliver new products to your market.
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